Beijing (Gasgoo)- Chinese automaker BAIC Motor (BAIC) recently held a product launch event in Dubai, UAE, officially introducing its BJ30 SUV to the local market.
With years of collaboration with local partners, BAIC has built a strong brand presence in the UAE, recognized for its high-quality off-road vehicles. This launch event marks another significant milestone for the brand in the UAE.
The BJ30 aligns well with the demands of the local market. Positioned as an electric four-wheel-drive light off-road SUV, it combines a rugged design and off-road capabilities with the versatility of an urban SUV. Its excellent off-road performance, flexible interior layout, and advanced technology features cater to the diverse needs of consumers in the UAE and other Gulf Cooperation Council (GCC) markets, emphasizing quality, performance, and comfort.
In recent years, BAIC has actively supported China's Belt and Road Initiative by accelerating its global expansion strategy. Through establishing international business systems and enhancing service ecosystems, the company has steadily increased its influence and competitiveness in global markets.
The launch of the BJ30 in the UAE not only strengthens BAIC's market presence locally but also lays a solid foundation for its broader strategic expansion across the Middle East.